Project management helps fashion brands complete projects efficiently by following three key phases: Planning, Scheduling, and Control.
1. Planning – Work Breakdown Structure (WBS)
WBS divides a project into smaller tasks for better organization.
Example: Launching a New Clothing Collection
- Design: Research trends, sketch designs, approve samples.
- Production: Source fabrics, create patterns, finalize production.
- Marketing & Sales: Photoshoots, social media, retail setup.
2. Scheduling – Gantt Chart & PERT/CPM
- Gantt Chart: A timeline showing tasks and deadlines.
- PERT: Estimates best, worst, and average time for each task.
- CPM: Identifies critical tasks to prevent delays.
Example: If fabric sourcing, stitching, and photoshoots are linked, CPM ensures timely execution.
3. Control – Monitoring & Adjustments
- Time Management: Adjusting schedules if delays occur.
- Cost Management: Keeping expenses within budget.
- Performance Monitoring: Ensuring quality and efficiency.
- Communication: Keeping teams aligned.
Example: If a fabric shipment is delayed, designers can work on accessories to save time.
By applying WBS, scheduling tools, and control measures, fashion brands can execute projects smoothly and on time.
